Growth and Expansion

Browse our growth and expansion articles and blog posts to learn more about growing your start-up into a healthy and profitable business. We cover a host of topics from sales and marketing to HR and staffing.

7 Ways Your Business Can Crush It During COVID-19

Every business owner hopes to reach the peak of business success. You know, when you’re just crushing it—when smooth operations and growing profits allow you to breathe a satisfied sigh of contentment and pride. This year that feeling may seem farther from your...

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Don’t Let Poor Accounting Firm Management Stifle Your Growth

What barriers to business growth is your accounting firm facing? Although the answers to that question might vary from industry to industry, I’m sure most boil down to similar sentiments. I know in my business, bandwidth can be a barrier to growth—but not bandwidth...

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Do I Need a Startup Advisor?

A startup advisor can be invaluable to help you navigate through startup pitfalls, structure your company, find funding or scale up your business for profitable growth. I recommend a startup advisor -- provided you can devote the time to make the most out of your...

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Accounting SEO: Local Search Optimization You Need to Know

Just like traditional businesses, accountants and CPAs have many options available for promoting and growing their service revenue. One of the most vital options is search engine optimization or SEO for short. I might be just a little bit biased since I've been...

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Why a Business Mentor Can Impact Your Business

As a business owner, you want to use every advantage to help ensure success. One opportunity to consider is a business mentor. A business mentor is an entrepreneur with more experience than you and who’s there to help you achieve your goals. It’s someone with no...

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Startup Podcasts for Today’s Modern Entrepreneur

It’s no surprise why today’s modern entrepreneurs like to listen to startup podcasts. Podcasts are portable -- a great way to get information when you can’t read but can listen.  Often podcasts contain golden tidbits that you might not pick up in a written piece....

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Five Tips for Hiring Freelancers

As your business grows, so too does your payroll. Hiring can be one of the biggest struggles for growing business. The amount of time, money, and other resources needed to find, vet, hire, and train new employees are overwhelming. And, when these new employees...

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How to Rekindle Your Love for Your Business

This time of year, a lot of us are thinking about romantic love, or in my case, romantic love + business partner. But what happens when something you love — i.e. your business — isn’t bringing you the joy it once did?

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How to Attract and Retain Skilled Workers Through Culture

If you want your startup business to succeed, it is vital to cater to millennials, now the largest generation in the American workforce, according to Pew Research Center. Professionals born between 1980 and 1996 crave engagement at their jobs, and if they aren't...

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How Does Your Small Business Generate New Ideas?

When you first start a business, every day can bring something new and innovative to your business. But what if you run a more established small business? Wouldn't you benefit from some new ideas as well? Here are four ways you can bring innovation back to your brand.

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Knock Your Next Networking Event Out of the Park with These Tips

All your social media efforts, blogging, and emails might not get you as far as one simple strategy: in-person networking. By building relationships with people in real time, you can pave the way for future sales success.

Still, few people actually master the art of smart networking. I’ve gleaned a few helpful strategies over my years of attending networking events to help you.

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5 Marketing Tools I’m Grateful For

In honor of Thanksgiving this month, I wanted to share the marketing tools I'm loving right now. These are tools that you should check out, since they're free or extremely affordable, and help you do more in less time.

10 Inspirational Tips for Entrepreneurs

Ask anyone who knows me, and they’ll tell you I’m full of inspirational advice for entrepreneurs. Now and then, I like to share what I’ve learned here to our blog readers. Hope you find them useful!

Young Female Business Owner

7 Places to Find Inspiration for Your Small Biz

Ah, a new year and a fresh start for your business. I’ll admit, sometimes my ideas for CorpNet get a little stale, so I have to look for inspiration to rejuvenate my brain. Here I share five places you, too, can be inspired with creative ingenuity for your brand.

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Creating a Five-Year Business Plan

It may be hard to envision what your company will look like in five years, but smart businesses at least try to project where they want to be in the future. Having a five-year business plan can help you create a vision of where you want to take your business.

Start with the End in Mind

Have you ever considered what your exit strategy is for your business? Meaning: will you sell it down the road? Transfer ownership to a family member? Run it until you die? Even if you can't imagine ever stopping what you're doing, consider the question. Maybe you'd like to move on to a different type of business in a few years. Knowing how long you'd like to run your business and how you'd like to exit can help you in creating your five-year business plan.

10 Ways to Break the Ice at a Networking Event

It’s a classic scenario: you arrive at a networking event armed with business cards and ready to make connections. But once you get there, you can’t seem to pull yourself away from the wall and mingle with everyone who acts more confident than you feel.

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